| Philip Morris International Inc.announced 10 Feb 2021 |
Launch IQOS ILUMA heat-not-burn product due after leader left |
Met31 Dec 2021 |
| Philip Morris International Inc.announced 10 Feb 2021 |
Launch IQOS VEEV e-vapor product in over 20 markets due after leader left |
Not met31 Dec 2021 |
| Philip Morris International Inc.announced 10 Feb 2021 |
Commercialize IQOS in 100 markets due after leader left |
Met31 Dec 2025 |
| Philip Morris International Inc.announced 6 Feb 2020 |
Enter the cigarillo category with the Philip Morris brand |
No record found31 Mar 2020 |
| Philip Morris International Inc.announced 4 Nov 2019 |
End cigarette production at the Berlin factory |
Met1 Jan 2020 |
| Philip Morris International Inc.announced 17 Oct 2019 |
Roll out IQOS 3 DUO in most markets where IQOS is commercially available |
No record found31 Dec 2019 |
| Philip Morris International Inc.announced 18 Jul 2019 |
Launch new HEETS products in Korea |
No record found31 Dec 2019 |
| Philip Morris International Inc.announced 19 Jul 2018 |
Launch a new heated tobacco mainstream-price product line in Japan |
No record found31 Oct 2018 |
| Philip Morris International Inc.announced 19 Jul 2018 |
Introduce the next generation of IQOS devices worldwide |
No record found31 Dec 2018 |
| Philip Morris International Inc.announced 19 Jul 2018 |
Launch a stronger-tasting HeatSticks variant |
No record found31 Dec 2018 |
| Philip Morris International Inc.announced 8 Feb 2018 |
Complete an exposure response study measuring clinical risk markers in adult smokers |
Met31 Dec 2018 |
| Philip Morris International Inc.announced 29 Sep 2016 |
Conduct a city test of Platform 4 RRP in the United Kingdom |
Met31 Dec 2016 |
| Philip Morris International Inc.announced 29 Sep 2016 |
File Modified Risk Tobacco Product Application with the U.S. FDA |
Met31 Dec 2016 |
| Philip Morris International Inc.announced 29 Sep 2016 |
Introduce iQOS into key cities in 20 markets |
Met31 Dec 2016 |
| Philip Morris International Inc.announced 29 Sep 2016 |
Conduct a city test of Platform 2 RRP |
Late31 Mar 2017 |
| Philip Morris International Inc.announced 29 Sep 2016 |
File a Premarket Tobacco Application |
Met31 Mar 2017 |
| Philip Morris International Inc.announced 29 Sep 2016 |
Conduct a city test of Platform 3 RRP |
Not met31 Dec 2017 |
| Philip Morris International Inc.announced 19 Jul 2016 |
Increase the retail price of select Parliament variants in Japan |
No record found1 Aug 2016 |
| Philip Morris International Inc.announced 19 Jul 2016 |
Launch iQOS in key cities in around 20 markets |
Met31 Dec 2016 |
| Philip Morris International Inc.announced 4 Feb 2016 |
Implement the EU Tobacco Products Directive |
Met31 May 2016 |