Launch assigned and premium seating
Delivered by the deadline
AI-confirmed · human review in progress Independent AI checks agreed on primary SEC or regulator evidence. Records are now being reviewed by hand, starting with those our customers order.
- Announced
- 23 Jul 2025
- Due
- 27 Jan 2026
- Delivered
- 27 Jan 2026
- Deadline
- Met
- Late
- Not met
- Today
What the company said
“Announced sell date of July 29, 2025, for assigned and premium seating, for travel beginning January 27, 2026”
What we found
Evidence strength A What the grades mean
Southwest Airlines successfully launched assigned and extra legroom seating for travel beginning on January 27, 2026, as confirmed by multiple SEC filings.
-
A Southwest Airlines 10-K filed 2026-02-05
“In January 2026, the Company began operating assigned and extra legroom seating for travel beginning on January 27, 2026” ✓ confirmed on the page
-
A Southwest Airlines 8-K filed 2026-04-22
“Successfully launched assigned and extra legroom seating on January 27, 2026” ✓ confirmed on the page
Market reaction: the shares moved +0.3% against the S&P 500 over the three sessions around the disclosure (4 Feb 2026 to 9 Feb 2026). What this measures
Checked 12 Oct 2026.
Commitment DNA
The structured record of this commitment. Fields the company did not state are left blank rather than guessed.
- Event type
- Commercial launch
- Indicative materiality
- Medium rules
- Action
- Launch
- Deliverable
- assigned and premium seating
- In the company’s control
- High
- Specificity
- High
How this entry was checked
- Commitment recordedThe company's words were matched word for word against the filing.
- First checkAn AI model, Gemini (Google), read the company's later filings and recorded the outcome with a quoted passage.
- Second check: agreesA different AI model, Claude (Anthropic), re-read the evidence without being told the outcome and reached the same answer.
Confirmed. This outcome counts towards the company's Kept Score. How verification works
Are you Southwest Airlines? You can publish an official statement next to this entry, free. Add a statement.
Is something here wrong or out of date? Companies and readers can ask us to check it. Please bring a link to a public source.
Report an error in this entry Reference: KI-C-2025-LUV-008157 · Corrections policy