Complete full rollout of specialty tier coffee brand to customers
Delivered by the deadline
AI-confirmed · human review in progress Independent AI checks agreed on primary SEC or regulator evidence. Records are now being reviewed by hand, starting with those our customers order.
- Announced
- 6 Feb 2025
- Due
- 31 Mar 2025
- Delivered
- 11 Mar 2025
- Deadline
- Met
- Late
- Not met
- Today
What the company said
“Rolled out specialty tier coffee brand to select customers with a full roll out slated by the end of the third quarter of fiscal 2025.”
What we found
Evidence strength A What the grades mean
Farmer Brothers launched its Sum>One specialty coffee brand on March 11, 2025, and confirmed completion of the full rollout in its Q3 FY2025 results for the period ended March 31, 2025.
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A FARMER BROTHERS CO - Form 8-K - FY2025 (Q2 press release) Original commitment stating full rollout slated by end of Q3 FY2025.
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A FARMER BROTHERS CO - Form 8-K - FY2025 (Q3 press release) Confirms completion of brand pyramid/SKU rationalization via Sum>One launch in Q3 FY2025 (period ended March 31, 2025).
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D B2B Specialist Farmer Brothers Launches Sum>One Coffee Brand Reports the Sum>One brand launched on March 11, 2025.
Checked 12 Sep 2026.
Commitment DNA
The structured record of this commitment. Fields the company did not state are left blank rather than guessed.
- Event type
- Rollout
- Indicative materiality
- Low rules
- Action
- Complete
How this entry was checked
- Commitment recordedRecorded from the company's filing.
- First checkAn AI model read the company's later filings and recorded the outcome with a quoted passage.
- Second check: agreesA different AI model, Gemini (Google), re-read the evidence without being told the outcome and reached the same answer.
Confirmed. This outcome counts towards the company's Kept Score. How verification works
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