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KeptIndex

AppLovin

Close the acquisition of Twitter's MoPub business

Delivered by the deadline

AI-confirmed · human review in progress Independent AI checks agreed on primary SEC or regulator evidence. Records are now being reviewed by hand, starting with those our customers order.

Announced
6 Oct 2021
Due
31 Dec 2022
Delivered
1 Jan 2022
  • Deadline
  • Met
  • Late
  • Not met
  • Today

What the company said

“Transaction expected to close in 2022, subject to regulatory approvals”
  • SourceAppLovin Form 8-K press release, 2021-10-06
  • FilingSEC filing index
  • Deadline as statedin 2022
  • Deadline used31 Dec 2022, the last day of the stated period
  • TypeTransaction
  • Permanent referenceKI-C-2021-APP-012012
    Cite as https://keptindex.org/c/KI-C-2021-APP-012012/ — this address never changes.

What we found

Evidence strength A What the grades mean

AppLovin completed the acquisition of Twitter's MoPub business on January 1, 2022, for a total purchase price of $1.03 billion.

  • A
    AppLovin 10-K filed 2023-02-28 Regulatory filing · published 28 Feb 2023 · retrieved 17 Oct 2026 · kept permanently by the SEC · fingerprint 982789543c74
    “On January 1, 2022, the Company completed the acquisition from Twitter, Inc. of certain assets that comprised of the MoPub business (“MoPub”) for a fair value consideration of $1.03 billion” ✓ confirmed on the page

Market reaction: the shares moved +2.1% against the S&P 500 over the three sessions around the disclosure (27 Feb 2023 to 2 Mar 2023). What this measures

Checked 17 Oct 2026.

Commitment DNA

The structured record of this commitment. Fields the company did not state are left blank rather than guessed.

Event type
Acquisition close
Indicative materiality
High rules
Action
Close
Deliverable
Acquisition of Twitter's MoPub business
Language
Expected (“expects”, “plans”)
In the company’s control
Low
Specificity
Medium
Conditional
Yes: subject to regulatory approvals
Depends on
Regulatory

How this entry was checked

  1. Commitment recordedThe company's words were matched word for word against the filing.
  2. First checkAn AI model, Gemini (Google), read the company's later filings and recorded the outcome with a quoted passage.
  3. Second check: agreesA different AI model, Claude (Anthropic), re-read the evidence without being told the outcome and reached the same answer.

Confirmed. This outcome counts towards the company's Kept Score. How verification works

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Report an error in this entry Reference: KI-C-2021-APP-012012 · Corrections policy

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