Discontinue services provided to JUUL under the original investment agreement
Delivered by the deadline
AI-confirmed · human review in progress Independent AI checks agreed on primary SEC or regulator evidence. Records are now being reviewed by hand, starting with those our customers order.
- Announced
- 30 Jan 2020
- Due
- 31 Mar 2020
- Delivered
- 31 Mar 2020
- Deadline
- Met
- Late
- Not met
- Today
What the company said
“Altria will discontinue all other services by the end of March 2020 that were part of the original investment agreement.”
What we found
Evidence strength A What the grades mean
Altria confirmed in multiple SEC filings that it discontinued all services provided to JUUL under the original investment agreement, except for regulatory affairs support, as of March 31, 2020.
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A Altria Group, Inc. 10-K filed 2021-02-26
“Altria will continue to provide regulatory affairs support for JUUL’s pursuit of its pre-market tobacco applications (“PMTA”) and/or its modified risk tobacco products authorization (“MRTP”) and discontinued all other services as of March 31, 2020.” ✓ confirmed on the page
Market reaction: the shares moved -0.9% against the S&P 500 over the three sessions around the disclosure (25 Feb 2021 to 2 Mar 2021). What this measures
Checked 1 Oct 2026.
Commitment DNA
The structured record of this commitment. Fields the company did not state are left blank rather than guessed.
- Event type
- Other
- Indicative materiality
- Low rules
- Action
- Discontinue
- Deliverable
- discontinuation of services to JUUL
- Language
- Firm (“will”, “on track to”)
- In the company’s control
- High
- Specificity
- High
How this entry was checked
- Commitment recordedThe company's words were matched word for word against the filing.
- First checkAn AI model, Gemini (Google), read the company's later filings and recorded the outcome with a quoted passage.
- Second check: agreesA different AI model, Claude (Anthropic), re-read the evidence without being told the outcome and reached the same answer.
Confirmed. This outcome counts towards the company's Kept Score. How verification works
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Report an error in this entry Reference: KI-C-2020-MO-001760 · Corrections policy